2012年8月11日星期六

ArenaNet ten years · MMO industry model


Early
Mike O Brien 'about ArenaNet small beginning: "just began three of us in Pat bedroom work. That summer, we moved to Seattle, to start in my apartment in the sitting room of work." When three founders from blizzard entertainment, they do in their own strength from scratch. This is full of adventure, but the advantage is that you can go to any place in the starting point, do anything. Jeff Strain, Mike O 'Brien, and Patrick Wyatt make full use of moving to Seattle, begin to build the game development organizations thriving.

3 people maybe too little, but they know they must do, began to gather a group of people to do GW. It also is creating a good stage for support in the people to like places to do what they like.
This kind of like became the largest power-ArenaNet GW is a good game, but if from a group of from the beginning of the words of people care about caress it, it is no longer.
"We do for you and game"
Many GW community members probably all the rest in video performance was strong. "You know, we are not only game company, we are a community construction company. We just happen to have a best way to build community, is through the game." Market sales manager Chris Lye talked about ArenaNet compared to other online developer's biggest strengths.
ArenaNet always efforts and their fans exchange. Through Twitter and Facebook, in community BBS, in the meeting, and the staff are in. Stylist and all sorts of people to talk to, its main purpose is to find out what players like and don't like what they hope in the future to see what and how to let their ArenaNet fans happy.

Video appears in the past years PAX and cologne gaming expo scene, here, the fans can play to GW2 demo. This in itself is a exciting things. But in every demo booth has ArenaNet staff and players face to face. This community feedback devotion ArenaNet achievement.

Like Mike O 'Brienn points out, this is a constant contact, not hold the hand to hold after next. "The most important part of commercial exhibition is not only meet with fans, but you have a lot of time to spare to meet and reflection in the last year. You have seen them, know them, and they will come back this year 'hi, do you still remember the last year I not?' then you talked to them play the game experience. This is what we want." This period of video interesting place is the founder of one-in-Mike candidly about this philosophy, and the rest of the team members also involuntarily followed.

"GW2 than we had not anything more"
This kind of looking to the future makes video of the third part more interesting. GW2 is expected in the community GW based on extension, ArenaNet group also for so the core of the fans feel excited. We know the scope of this plan is quite large, so very appreciate designers make it done.

This is also a chance for designers to talk about their hope GW2 content, even they want to play first which race. "I want to play the shire, because I am a kind of like fan head girl." Ree Soesbee published her first to others like, the next in succession more than ten designers also published their similar view. The rest of the four RACES also get similar appeal, also can see many different voice is an interesting thing, such as Chris Lye mock we said: "I would play first o sura and a haven't named career."

The interesting part will we introduce and Mike O Brien 'the more serious discussion about why the team, GW2 success feel good. "We in our development of the game and also in constant play games. We do this reason is if we in the game is happy to play before release for three years, then we will know you as a customer can also happy to play for several years." This brings up to their products ArenaNet passion, the rest of the team members are in video of the divided into this exciting up resonance.

Finally, some pictures of you like more than one or two times in the video of the including, and not just because you may want to see it again. A concept map, screenshots, and group work scene (reality version of the Assassin Assassin running action), exhibition lens, and more. Video to the north of the eye of a prelude to the fast pace of concept map clip over.

2011 will be a Guild Wars 2 ArenaNet and an important one in, this paragraph of video will build for this stage. Enjoy the video, published in the comments section some of your impression, make 2011 years to continue!


没有评论:

发表评论